Archive of ‘Web’ category

SEO & Web Marketing – Offline Marketing

Offline Marketing Back in the mid 1990’s, I read a book by Jay Conrad Levinson called “Guerilla Marketing.” It was and still is a fascinating read. After reading the book I got a client needing help with their internet presence which included stabilizing the web server (it was really flaky) and marketing. I thought fantastic! […] Read more…

SEO & Web Marketing – On Page SEO Options

Now we get down to actually starting to set the page itself up for SEO. A lot of people involved in Search Engine Optimization will poo-poo the following and try to ignore developing what I am going to cover in this article saying “Search Engines don’t pay attention to these any more.” That is partially […] Read more…

SEO & Web Marketing – Adobe Flash, Bells and Whistles

Flash, Quicktime and Plug-ins Adobe Flash is dead. Quicktime, RealPlayer and others are finally being relegated to their proper roles. This has come about because of CSS3 (Cascading Style Sheets Layer 3) which, when fully implemented by all the browsers will take your web surfing experience to the next level. The World Wide Web has […] Read more…

SEO & Web Marketing – Content

The KISS theory (“Keep It Simple, Seriously”). The design and layout should reflect your business, but don’t go overboard or people will not come back. Things to consider are: Do not design your site for a screen larger than the most common screen size. As of today large screens or high resolution has become the […] Read more…

SEO & Web Marketing – Hosting

Host Considerations There are many web hosts available and they are not all equal. Some are very good at handling the basics while others are better at e-commerce or high-tech solutions. Some are free (typically limited in what you can do) and some are not. You will need to check into their contract to see […] Read more…

SEO & Web Marketing – Developers

You can design your web site yourself or hire a developer. It is easy to create a page or site and not too hard to create a good-looking one. Creating an effective site is not at all easy. You, or whoever you hire to develop your website, will need to look at what you came […] Read more…

SEO & Web Marketing – Planning Considerations

I’ve been involved in web design, database integration and the then unknown SEO, also known as search engine optimization, since the early 90’s when it was really a wild west frontier. I have learned a lot and seen a lot – both good and bad. From what I have learned I have honed my skills […] Read more…